Author Archives: nbcmi2012

Viral Marketing For Musicians and Bands

Question: How can we get our fans to encourage their friends to come to our shows, or even listen to our music? Answer: The term “viral marketing” is being thrown around the music industry and for very good reason, it’s … Continue reading

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Guerrilla Music Marketing Suggestions

Make Fans a Birthday Card! Remember your fan’s birthdays by creating a musical birthday card you create yourself. Email them the card that is imbedded with an mp3 file of a birthday song you wrote.  Use old school psychology, (if you … Continue reading

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How the Music Industry’s Transformation Is Paving the Way for Monetization Opportunities

Fundamental changes in the music industry are paving the way for future monetization opportunities. U.S. District Judge Jed Rakoff called it a “catfight between two rich companies” on November 1, when the controversial multibillion dollar lawsuit filed by Terra Firma … Continue reading

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The Future of Music and the Music Business

Most of what we take for granted in the music business today is brand new. A decade ago there was no iPod, YouTube, Myspace, Facebook or Apple iTunes store. A decade from now, the industry will be very different than … Continue reading

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Billboard Adds Streaming Music Services and Digital Sales to Several Major Music Charts

music sales represent a significant portion of most musicians’ incomes, but until recently, digital downloads weren’t part of Billboard’s highly influential country, rock, rap, R&B and Latin charts. Recent updates to these charts add in Nielsen SoundScan digital download data, … Continue reading

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http://www.thefutureofmusic.org/google-play-infographic

Amazon and iTunes dominate the $14.8 billion-per-year digital music market, but Google is trying to make a big impact on the industry with its Play store, which is available on all computers and Android devices. While Google Play is certainly … Continue reading

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Buma/Stemra wil embedlicentie met muziekblog

Buma/Stemra wil embedlicentie met muziekblog Vandaag viel brief bij site op de mat Ingmar Griffioen  17 januari 2013 deel / embed buma stemra fair play Buma/Stemra schrijft blogs aan die muziek embedden om een een licentie af te sluiten om … Continue reading

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